1.) Teddy Roosevelt said this:
“Nothing in the world is worth having or worth doing unless it means effort, pain, difficulty… I have never in my life envied a human being who led an easy life. I have envied a great many people who led difficult lives and led them well.”
which has been loosely paraphrased into,
“Anything worth doing is hard.”
In your piece, you have inverted the meaning and restructured the idea into,
“A task must be worth doing if it’s difficult.”
I think you’d be hard-pressed to find a lot of people who believe that all hard things are worth doing by virtue of them being hard. There are lots of things that are difficult to accomplish, like learning to juggle 5 balls at once, but aren’t worth my energy.
But the things that are worth my energy, the ones that will help me grow into the person I want to become, are invariably difficult. If they weren’t, I’d be doing them already.
So, the original quote (and its paraphrase) stand:
If something is worth doing, it’s going to be hard. Otherwise, everyone would do it.
2.) You say that promoting your work was the “easy way” and questioned why you didn’t just do the easy thing.
The answer is…because it wasn’t easy. Self-promotion makes a LOT of people really uncomfortable. It stirs up emotions like fear and shame.
“Who do you think you are, promoting your work?”
The hard work wasn’t in the writing. You were doing that already. The real hard work was in the emotional discomfort of self-promotion.
And it sounds like that was worth doing.